New projects First call
An open hand holds a small calm flame, the darkness of a stone hall behind it AI

AI-powered web design, guided by experience⁠.

From the first conversation to after launch: this is how your site comes about, and this is the part AI plays in it. AI widens what is possible in design, copy and code. A person decides what ends up on your site.

A huge vaulted chamber whose back wall is covered in patterns carved into stone like a construction plan, warm light falling in from the left AI

Four steps, one contact⁠.

  1. Human

    Listen

    What should your site achieve?

    In the first call we settle the goal, the audience and the tone: who do you want to reach, and what should a visitor do after seeing your site? I ask these questions myself, in person or by video. Your answers become the brief for everything that follows.

  2. AI + Human

    Design

    Several directions instead of one.

    With AI I explore more possibilities than a single draft could ever show: structure, imagery, tone of voice. I select, discard and refine until one direction suits you. You only see what holds up, and you have your say.

  3. AI + Human

    Build

    Clean code, no clutter.

    Your site is built without a site builder and without a template, block by block, to fit your content. AI helps write the code, and I check every line. Automated tests check load time, readability and discoverability before anything goes live.

  4. Human

    Support

    One point of contact who knows your site.

    I put your site online, submit it to Google and check that Google has indexed it. After that you keep a direct line to me: you write, I take care of it. No ticket system, no waiting on hold.

What AI makes possible⁠.

No WordPress needed

Whatever your site needs to do, I write specifically for it. That way it does not need WordPress or any other ready-made CMS and its plugins. Fewer third-party parts mean less to attack and less that can go out of date.

No site builder, no templates

Nothing starts from a template your content has to fit into. Structure and design grow out of what you offer, so your site looks like your business and not like a thousand others.

Lean, highly efficient code

Every line has a purpose, nothing is loaded just in case. Your site loads quickly, even on a phone over mobile data, and that is exactly what visitors and Google reward.

Blocks made to measure

Every section is built for your content, such as a film index with filters, as on nwspirits.com. That way your offer takes the shape it needs, instead of bending to fit ready-made boxes.

Your own CMS if needed

If you want to manage content yourself, I add an editing area that fits your site exactly. You only see the fields you actually need.

SEO, taken all the way

Individual titles and descriptions, structured data for Google and AI search tools, short load times, all checked automatically. As far as the scope of your project allows, I make full use of these possibilities.

AI is a tool in experienced hands: judgement and responsibility stay with a person⁠.

I use it where it makes the result better, and I check everything it suggests. This site was made the same way: without a site builder, without WordPress, with blocks made to measure.

What clients want to know

Does AI write my copy?

Not on its own. What your site says comes from our conversation: your offer, your experience, the way you speak. AI helps me explore and sharpen the wording. Every sentence crosses my desk, and nothing is published until you have approved it.

Who decides on the design?

You do, with my recommendation. With AI I explore several directions, drop what does not hold up and show you what suits your business. AI supplies options, a person makes the decision.

Do I need WordPress?

No. A website does not need WordPress or any other ready-made CMS. Without one there are no plugins constantly demanding updates, and far less to attack. If you want to manage content yourself, your site gets its own editing area that fits it exactly.

How does my site stay up to date?

For content, in two ways: with your own editing area you update text and images yourself, or you write to me and I make the change. On the technical side, a site built on custom code needs no plugin updates, and after every change the automated tests check load time, readability and discoverability again.

Tell me about your project⁠.

office@webvision.companyRichard Pichler · Carinthia, for all of DACH